Shopify Apps to Upgrade Your Affiliate Marketing Program

In the past few years, e-commerce and affiliate marketing have grown at an exponential rate, with Shopify leading the way. According to Fetch Profits' affiliate marketing data, affiliate marketing accounts for two out of every five e-commerce sales globally. 

With affiliate marketing programs in place for more than 80% of today's firms, affiliate marketing spending is predicted to increase by more than 10% over the next several years. Due to the recent pandemic, e-commerce and affiliate marketing have grown even more quickly as more people find themselves indoors and want to spend. 

More than 1.7 million merchants use Shopify, one of the top and most well-known e-commerce platforms worldwide, to sell their goods and services online. Using Shopify apps that easily interface with their affiliate marketing platform and program, ecommerce firms can leverage the thousands of apps available on Shopify to enhance their current affiliate marketing programs. 

With more than 20,000 merchants and 500,000 affiliates using its affiliate marketing platform, Refersion is the top end-to-end performance marketing platform for affiliate marketing. With Shopify apps that easily integrate with the Refersion platform and a merchant's current affiliate marketing program, Refersion enables merchants to get the most out of their affiliate marketing campaigns. 

This article will cover the top 5 Shopify apps to elevate your affiliate marketing program. 

Klaviyo

Klaviyo is one of the leading growth email marketing platforms. It allows brands to deliver personalized experiences across multiple marketing channels, such as email, SMS, and web by automating email and SMS marketing. Klaviyo uses cutting-edge data science and high-level automation to help brands deliver unique and highly personalized experiences for their audiences through marketing emails that drive sales. 

When integrated with affiliate marketing platforms such as Refersion, Klaviyo becomes a powerful tool for automating email and SMS communications to a brand’s affiliates. It helps brands onboard, educate, and incentivize their affiliates so they can make the most of their affiliate marketing program through automation. When new affiliates join a brand’s affiliate marketing program, Klaviyo automatically reaches out to them. Klaviyo sends new affiliates branded, personalized welcome and onboarding emails so they can learn more about the brand and its affiliate marketing program. 

Klaviyo enables affiliates to stay engaged, informed, and incentivized by sending monthly newsletters and exclusive offers for new products or special commission incentives. Finally, Klaviyo helps brands take their affiliate marketing programs a step further by sending automated email notifications when affiliates successfully reach new bonus tier achievements.  

02. Recharge

Recharge is an app that allows brands to sell subscription services to customers and increase their lifetime value by creating a seamless buying experience. 

Integrating Recharge with affiliate marketing platforms like Refersion allows brands to track and manage their subscriptions products and affiliate sales easily. Recharge allows affiliates to earn recurring commissions for a customer’s subscription lifetime. At the same time, Refersion helps brands track and payout commissions to their affiliates. When paired with Refersion, Recharge helps brands and affiliates alike save time while incentivizing affiliates to sell more subscription products. 

03. Zapier

Zapier is an automation tool that seamlessly connects all the apps a brand uses so that they all work together in harmony. This is masterfully done with Zapier by creating connections between apps called ‘Zaps.’ Zaps allow brands to automate their day-to-day tasks and automate workflows between apps that otherwise wouldn’t be possible when the apps are used on their own. 

For example, when integrated with Refersion, Zapier can automatically create events in Refersion or have Refersion automatically set in motion specific actions in other apps connected to Zapier. This can be done when a new affiliate joins a brand’s affiliate program or when an order is made on ecommerce platforms and is then received in Refersion. 

04. Weglot

Weglot is a robust translation solution that allows brands to make their websites multilingual in a matter of minutes and without any knowledge of complex coding or other technical skills. When integrated with Refersion, Weglot allows brands to expand their affiliate programs into non-English speaking markets with ease. 

A Weglot integration helps brand’s recruit non-English speaking affiliates by dynamically translating a brand’s affiliate marketing platform into the native language of the affiliate. 

05. Nacelle

Nacelle is a headless commerce platform that helps brands modernize their tech stack with API-first, modular and best-of-breed solutions. A Netskope cloud report recently found that average organizations use an astonishing 91 different marketing tech tools in their tech stack. Therefore, modernizing their tech stack to run efficiently and smoothly is crucial for brands today. 

Nacelle speeds up the loading time of a brand's referral sites by integrating with Refersion. When an affiliate promotes a brand and generates a sudden surge in visitors to the website, it also helps the brand's website withstand traffic spikes. A brand can fully optimize their affiliate marketing channel by combining headless and affiliate solutions. 

Companies should constantly aim to maximize the benefits of their affiliate marketing initiatives. Refersion provides advertisers with the information, tools, and app integrations they require to grow their affiliate networks through a feature-rich, comprehensive platform. 

Through the use of Refersion's top 5 Shopify app integrations, marketers can now reach previously unreachable audiences and markets.